Acquisition Brings U.S.-Based Live Call Answering and a Fast-Growing Small-Business Client Base
LANCASTER, PA / ACCESS Newswire / June 30, 2026 / Zirtual, providers of high quality virtual assistant services, announced today that it has acquired U.S.-based Service Center Pro, a provider of live virtual receptionist and answering services. For nearly a decade, Service Center Pro has been one of the nation’s leading U.S.-based virtual receptionist providers, helping thousands of businesses deliver exceptional customer experiences while ensuring every opportunity is captured. The company pairs U.S.-based live agents with AI-powered reception to deliver dependable call handling for small and mid-sized businesses, owner-operators and franchises across industries including home services, automotive repair, healthcare and legal. A recipient of the BBB Torch Award for Ethics, Service Center Pro adds to the Zirtual platform an entirely new capability: live, around-the-clock call answering, along with a fast-growing base of small-business clients and a team of dedicated live agents and AI-powered receptionists. The acquisition extends the Zirtual platform beyond virtual assistant services into live customer communications, deepening the value it can deliver to clients across North America.
A Foundation of Service and Reliability
Founded by Chadwick Taylor and run today by Chadwick and Michela Taylor, Service Center Pro has built its reputation on reliability, ethical service and a commitment to treating every client relationship as a partnership. In industries such as home services and automotive repair, a missed call often means a missed customer and lost revenue. Service Center Pro has built its business around solving that challenge, answering calls, qualifying leads, booking jobs and coordinating dispatch so that small and mid-sized businesses can compete and grow without the burden of additional overhead. Backed by a productivity promise and U.S.-based agents available 365 days a year, the company gives owners confidence that every opportunity is captured. Chadwick and Michela will continue to lead Service Center Pro as part of the Zirtual platform.
“Our customers count on us to answer when it matters, and that responsibility has always come first,” said Chadwick Taylor, Founder and CEO of Service Center Pro. “Joining Zirtual lets us serve them better, with more resources behind our team and a partner that shares our commitment to service, culture, and long-term relationships. I’m especially proud of the team and culture we’ve built over the years, excited to bring Service Center Pro’s live reception and call-handling services to Zirtual’s client base, and proud of how much further we can take this together.”
Building a Unified Business Services Platform
Under the leadership of sponsor PennSpring Capital, Service Center Pro is Zirtual’s fifth complementary acquisition since February 2024. Zirtual previously acquired virtual assistant providers Double and Delegated, and virtual paralegal specialist Del.Trust (now Zirtual Paralegals), and the virtual assistant division of Calgary-based Virtual Gurus. Together, these businesses reinforce Zirtual’s commitment to building a comprehensive business services ecosystem – uniting virtual assistants, customer support, virtual reception and specialized business services under a single platform designed to help organizations operate more efficiently and grow with confidence.
“Since 2023, we’ve been executing a clear vision: to build a premier, technology-enabled business services platform that combines exceptional talent, operational excellence and emerging AI-powered solutions,” said Zirtual CEO Elliot Schneier. “Service Center Pro is an important milestone in that journey. It expands our customer engagement capabilities and brings virtual assistants, customer support, virtual reception and specialized business services together under one platform, so we can serve organizations of every size with scalable, high-touch support. Chadwick and his team have built something exceptional, and we’re thrilled to grow it together.”
“Every acquisition we make is about giving clients more reasons to rely on Zirtual, and Service Center Pro does exactly that,” stated PennSpring Capital Managing Partner Lou Castelli. “Adding live, around-the-clock call answering extends the platform into a service every growing business needs. Together, Zirtual and Service Center Pro are uniquely positioned to help businesses never miss an opportunity, delivering the human connection, responsiveness and operational support that today’s customers expect in an increasingly digital world.”
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About Zirtual
Zirtual is a leading provider of high-quality virtual assistant services, pairing U.S.-based, college-educated assistants with AI-enabled tools to support inbox and calendar management, social media, data entry, bookkeeping, research, travel and more. Named to U.S. News & World Report‘s “Best Virtual Assistant Services” list, Zirtual serves clients nationwide and has expanded through five complementary acquisitions since 2024. Zirtual is a PennSpring Capital portfolio company. Learn more at www.zirtual.com.
About PennSpring Capital
PennSpring Capital partners with founder-led businesses to unlock liquidity while preserving culture, legacy, and momentum. Based in Lancaster, Pennsylvania, PennSpring is a people-forward investment firm focused on lower middle market opportunities, investing in dynamic companies and helping them evolve to institutional scale. PennSpring’s principals are entrepreneurs with firsthand experience building and growing businesses. Since its founding in 2018, PennSpring has made twenty-seven investments (including nineteen majority positions) and completed seven successful exits. Learn more at www.pennspring.com.
Contact Us
Lou Castelli, Managing Partner
lou@pennspring.com
SOURCE: PennSpring Capital
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