UNBOXED, a free quarterly print magazine for GTM leaders, launches Oct. 29, betting that in an AI-saturated market, print is a competitive advantage.
SAN FRANCISCO, CA, UNITED STATES, October 29, 2026 /EINPresswire.com/ — Business has gotten more digital. People haven’t. In a world hyper-focused on what’s next in AI, Sendoso is betting on something people are craving more than ever: something real. Today, the gifting platform launches UNBOXED, a free quarterly print magazine about the people, ideas, and relationships behind great marketing.
This isn’t a one-time mailer. Sendoso is committing to a recurring print publication, four times a year, at a moment when most of the industry is moving the other way.
The timing is intentional. Sendoso’s State of Gifting & Direct Mail 2026 report found 84% of buyers are fatigued by cold calls and 83% by marketing emails. Gifting and direct mail had the lowest fatigue of any channel: 40% of buyers reported none. The inbox is full, so Sendoso is betting on the mailbox.
“A magazine you can dog-ear, pass across a conference table or leave on your desk asks you to slow down in a way an open tab never will,” said Paige Jackson, Customer Marketing Manager at Sendoso and editorial lead of UNBOXED. “We spend every day telling customers that memorable moments win. It felt right to practice what we preach.”
UNBOXED reads like a true magazine, not a brochure: customer stories, campaign breakdowns, interviews, trends, and a few ideas worth stealing. In Issue 01, Invoca’s Suzzette Giron explains how a holiday gifting campaign delivered a 7x ROI. Sendoso’s Heather Messina maps where AI should take over and where people need to stay in the room. And the lead story revisits Sendoso’s start as CoffeeSender, a side project that survived a cease-and-desist from Starbucks.
Asked whether a small, thoughtful gesture still beats a hundred emails, co-founder Braydan Young didn’t hedge. “AI is making it easier to send a million emails, which just means people tune them out faster,” he said. “But every package that shows up at my door gets opened. Every handwritten note gets read. Thoughtful, human outreach cuts through the noise now more than ever.”
Issue 01 is landing on desks now. A second run is open to any leaders in marketing, sales, or customer success through early November, and Issue 02 arrives in January. Subscribe for free at https://bit.ly/4BgY9Nf
About Sendoso
Sendoso is a sending and gifting platform that helps go-to-market teams build relationships through physical gifts, eGifts, and direct mail, with integrations into the tools sales and marketing teams already use. Founded as CoffeeSender, the company became Sendoso in 2016 and operates fulfillment centers on multiple continents. Learn more at sendoso.com.
Patricia DuChene
Sendoso
+1 602-675-3875
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